Tri Ocean is one of the leading manufacturer of functional fabrics in the world. They specialize in Polypropylene Filament Yarns and Fabric Production. It is a vertically integrated group of textile manufacturing companies, producing also texturised and false twisted spun and filament yarns for knitting and weaving.
Their clients include famous brand such as Under Armour, Nike and Adidas. They decided to create their own brand of breathable sportswear and turned to Geber Brand Consulting to help them:
Define their Brand Strategy
Refine their brand positioning
Create a consistent CIS and Logo design
Breakthrough new markets